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Master CMS in Framer

Master CMS in Framer

Create, scale, manage dynamic content like a pro.

Create, scale, manage dynamic content like a pro.

Instead of displaying every item in a collection, filters help you show only the content that matches specific conditions.

In Framer, filtering is commonly used to organize blogs, portfolios, directories, resources, and other CMS-driven content.

Effective filtering helps:

  • Improve content discovery

  • Reduce clutter

  • Create focused layouts

  • Improve navigation

  • Highlight important content

  • Build more scalable websites

This guide explains how CMS filtering works and how to use it effectively.

What Is CMS Filtering?

Filtering is the process of displaying only certain CMS items based on predefined rules.

For example, a collection may contain:

SEODesignFramerMarketing
SEODesignFramerMarketing
SEODesignFramerMarketing

articles.

A filter can be used to show only:

SEO
SEO
SEO

articles on a specific page.

The content still exists inside the collection, but only matching items are displayed.

Why Filtering Matters

As collections grow, displaying every item becomes less practical.

Imagine a blog containing:

200 Articles
200 Articles
200 Articles

Showing all 200 articles on every page would create a poor user experience.

Filtering allows you to create targeted content experiences instead.

For example:

  • Recent articles

  • Featured articles

  • SEO articles

  • Tutorials

  • Case studies

Each section can display only the most relevant content.

Real-World Filtering Examples

Most CMS websites rely heavily on filtering.

Blog Categories

A blog collection may contain content about multiple topics.

Example:

SEODesignCMSPerformance
SEODesignCMSPerformance
SEODesignCMSPerformance

A category page can display only articles from one topic.

Example:

Category = SEO
Category = SEO
Category = SEO

Result:

Only SEO articles appear.

Featured Content

Many websites highlight important content.

Example:

Featured = True
Featured = True
Featured = True

Only featured entries are displayed.

This is commonly used on:

  • Homepages

  • Resource hubs

  • Landing pages

Portfolio Categories

A portfolio collection may contain different project types.

Example:

BrandingWeb DesignDevelopmentMotion Design
BrandingWeb DesignDevelopmentMotion Design
BrandingWeb DesignDevelopmentMotion Design

Filtering allows visitors to view only projects from a specific category.

Team Directories

Companies often organize employees by department.

Example:

DesignEngineeringMarketingOperations
DesignEngineeringMarketingOperations
DesignEngineeringMarketingOperations

Filters can display only one department at a time.

How Filtering Works

Filtering is based on CMS field values.

A filter evaluates content and determines whether an item should be displayed.

Example:

Category = Design
Category = Design
Category = Design

Result:

Show Design ArticlesHide Everything Else
Show Design ArticlesHide Everything Else
Show Design ArticlesHide Everything Else

Only matching items appear in the layout.

Understanding Filter Conditions

Every filter consists of:

Field+Condition+Value
Field+Condition+Value
Field+Condition+Value

Example:

Category=SEO
Category=SEO
Category=SEO

This tells Framer to display only entries where the category equals SEO.

Types of CMS Filters

Different field types support different filtering methods.

Text-Based Filters

Text filters use text fields such as:

  • Categories

  • Tags

  • Labels

  • Author names

Example:

Category = Framer
Category = Framer
Category = Framer

Only entries assigned to the Framer category appear.

Common Text Filter Examples

Examples include:

Author = Sarah
Author = Sarah
Author = Sarah
Tag = Tutorials
Tag = Tutorials
Tag = Tutorials
Category = Design
Category = Design
Category = Design

These are among the most commonly used filters.

Boolean Filters

Boolean fields contain only two values:

TrueFalse
TrueFalse
TrueFalse

or

YesNo
YesNo
YesNo

This makes them ideal for highlighting content.

Featured Posts

A common example:

Featured = True
Featured = True
Featured = True

Only featured entries appear.

This is often used for:

  • Homepage highlights

  • Featured resources

  • Recommended articles

Published Content

Boolean fields can also control visibility.

Example:

Published = True
Published = True
Published = True

Only published content is displayed.

Date Filters

Date filters help organize content chronologically.

Examples include:

  • Recent posts

  • Upcoming events

  • Archived content

Date-based filtering is common on content-heavy websites.

Recent Articles

Example:

Publish Date=Newest First
Publish Date=Newest First
Publish Date=Newest First

Only the latest content appears at the top.

Upcoming Events

Example:

Event Date>Today
Event Date>Today
Event Date>Today

Only future events are displayed.

Archived Content

Example:

Publish Date<2025
Publish Date<2025
Publish Date<2025

Older content can be separated from current content.

Creating CMS Filters

The exact interface may change over time, but the workflow remains similar.

Step 1: Select a CMS List

Choose the dynamic list connected to your collection.

Examples:

  • Blog grid

  • Portfolio gallery

  • Team directory

  • Resource list

Filters are usually applied at the list level.

Step 2: Open Filter Settings

Locate the filtering controls for the CMS list.

This is where conditions are created.

Step 3: Define Filter Rules

Choose:

  • Field

  • Condition

  • Value

Example:

Category=SEO
Category=SEO
Category=SEO

The list immediately updates to show matching content.

Step 4: Review Results

Always preview the filtered output.

Verify that:

  • Expected content appears

  • Unwanted content is hidden

  • Layouts remain intact

Testing is especially important for larger collections.

Combining Multiple Filters

Advanced content layouts often use multiple conditions.

Example:

Category = SEOANDFeatured = True
Category = SEOANDFeatured = True
Category = SEOANDFeatured = True

Result:

Only featured SEO articles appear.

Another Example

Category = DesignANDPublish Date = Recent
Category = DesignANDPublish Date = Recent
Category = DesignANDPublish Date = Recent

This creates highly targeted content sections.

Filtering and CMS Lists

Filtering becomes especially powerful when combined with CMS lists.

Example:

Homepage:

Featured Articles
Featured Articles
Featured Articles

Blog Page:

All Articles
All Articles
All Articles

Resource Page:

SEO Articles Only
SEO Articles Only
SEO Articles Only

All three sections can pull content from the same collection while displaying different results.

Related Content Sections

One of the most useful applications of filtering is related content.

Example:

Current article:

Category = SEO
Category = SEO
Category = SEO

Related content section:

Show Other SEO Articles
Show Other SEO Articles
Show Other SEO Articles

This improves content discovery and engagement.

User Experience Benefits

Filtering significantly improves usability.

Without filtering, visitors often face information overload.

With filtering, users can quickly find relevant content.

Benefits include:

  • Better navigation

  • Faster discovery

  • Cleaner layouts

  • More focused experiences

Filtering Large Content Libraries

As collections grow, filtering becomes increasingly important.

Examples:

  • Hundreds of blog posts

  • Large resource centers

  • Extensive documentation libraries

Filters help visitors navigate content efficiently.

SEO Benefits of Filtering

While filters primarily improve user experience, they can also support SEO efforts.

Improved Content Discovery

Filtered content sections help users find related content more easily.

This can increase:

  • Page views

  • Session duration

  • Engagement

Better Internal Linking

Filtered CMS lists naturally create connections between related pages.

Example:

SEO Guide↓SEO Checklist↓SEO Tools
SEO Guide↓SEO Checklist↓SEO Tools
SEO Guide↓SEO Checklist↓SEO Tools

These relationships help both users and search engines.

Stronger Topic Clusters

Filtering allows content to be grouped by topic.

Examples:

  • SEO

  • Design

  • CMS

  • Performance

This creates clearer content organization.

Common Beginner Mistakes

Creating Too Many Filters

Complex filtering systems can become difficult to manage.

Start simple.

Inconsistent Categories

Poor example:

SEOSeoSearch Engine Optimization
SEOSeoSearch Engine Optimization
SEOSeoSearch Engine Optimization

These may be treated as different values.

Use consistent naming.

Empty Results

Filters can accidentally hide all content.

Always test every condition thoroughly.

Using Too Many Categories

Overly granular categories often confuse both editors and visitors.

Keep category structures manageable.

Forgetting Mobile Testing

Filtered layouts should work correctly on all screen sizes.

Always review:

  • Desktop

  • Tablet

  • Mobile

before publishing.

Best Practices

  • Keep filtering logic simple

  • Standardize category naming

  • Use Boolean fields for featured content

  • Test all filter combinations

  • Create meaningful categories

  • Avoid duplicate tags

  • Review filtered layouts regularly

  • Build filters around user needs

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This website is independent of Framer and is not authorized by, endorsed by, sponsored by, affiliated with, or otherwise approved by Framer B.V.

This website is independent of Framer and is not authorized by, endorsed by, sponsored by, affiliated with, or otherwise approved by Framer B.V.